Monthly Sales Flash

Japan Business
Fiscal period ending 2025 / Aug (2024/9/01~2025/08/31)
* Japan sales growth will be updated on the second business day of each month.

Monthly Sales for Oct 2024

Sales Growth, Customer Traffic and Sales per Customer Year-on-Year

Japan LFL Directly Managed Stores
+ Online Store
All Directly Managed Stores
+ Online Store
Sales (%) 118.6 128.5
Customer Traffic (%) 107.8 115.5
Sales per Customer (%) 110.0 111.3
Remarks)
Target :
Directly Managed MUJI stores, MUJIcom stores, MUJItoGO stores in Japan. (Licensed stores excluded)
LFL (Like-for-Like) :
Stores fully operated during the prior fiscal period (excluding stores that were closed for 30 days or more in the previous term)
Online Store :
MUJI Online store operated by Ryohin Keikaku.(Excluding the supply to other companies' online stores)

Sales Growth Year-on-Year by Product Category

Japan LFL Directly Managed Stores
+ Online Store
All Directly Managed Stores
+ Online Store
Apparel (%) 101.7 110.3
Household (%) 132.6 142.9
Foods (%) 119.6 132.0

Number of Stores

LFL Directly Managed Stores All Directly Managed Stores + LS
Number of Stores 435 637
Number of New-opening Stores - 6
Number of Closed Stores - 0

Store Openings

  • MUJI DAIKANYAMA
  • MUJI AL.PLAZA KOSUGI
  • MUJI V.TOWN. AKUTAMI
  • MUJI YOUME TOWN TAKEO
  • MUJI CIINA CIINA HIROSAKI
  • MUJI OZMESSE

Sales Status

In October 2024, on a year-on-year sales basis, monthly sales were 118.6% at LFL directly managed stores and online stores, and 128.5% at all stores and online stores. Although sales of winter apparel and fabrics struggled due to higher temperatures in the first half of the month than in previous years, the sales effect of MUJI Week (Oct. 25-Nov. 4, 2024 *Oct. 27-Nov. 6, 2023) resulted in higher sales than the previous year in all categories, including Apparel, Household goods and Foods at LFL directly managed stores all exceeded the previous year's results. In particular, the sales of Household goods and Foods increased significantly YoY. There were negative impacts of 2 points due to having one less day on weekends and holidays YoY.

Businesses Outside Japan
Fiscal period ending 2025 / Aug (2024/09/01~2025/08/31)
* Overseas sales growth will be updated by the middle of each month.

Monthly Sales for Oct 2024

Sales Growth, Customer Traffic and Sales per Customer Year-on-Year by Business Segment

【East Asia Business】

LFL Directly Managed Stores
+ Online Store
All Directly Managed Stores
+ Online Store
  Mainland
China
  Mainland
China
Sales (%) 106.2 112.3 114.4 121.9
Customer Traffic (%) 110.2 - 119.0 -
Sales per Customer (%) 96.4 - 96.1 -

【Asia East / South & Oceania Business】

LFL Directly Managed Stores
+ Online Store
All Directly Managed Stores
+ Online Store
Sales (%) 97.3 124.8
Customer Traffic (%) - 126.8
Sales per Customer (%) - 98.4

【Europe & Americas Business】

LFL Directly Managed Stores
+ Online Store
All Directly Managed Stores
+ Online Store
Sales (%) 111.9 104.2
Customer Traffic (%) - 98.6
Sales per Customer (%) - 105.7
Remarks)
Target :
Directly Managed MUJI stores, MUJIcom stores, MUJItoGO stores outside Japan. (Licensed stores excluded)
LFL (Like-for-Like):
Stores fully operated during the prior fiscal period (excluding stores that were closed for 30 days or more in the previous term).
Online Store:
MUJI Online store operated by Ryohin Keikaku.(Excluding the supply to other companies' online stores).
However, for Mainland China only, the number includes the supply to other companies's online store.

Number of Stores by Business Segment

【East Asia Business】

LFL Directly Managed Stores All Directly Managed Stores+LS
Number of Stores - 531
Number of New-opening Stores - 3
Number of Closed Stores - 3

【Asia East / South & Oceania Business】

LFL Directly Managed Stores All Directly Managed Stores+LS
Number of Stores - 108
Number of New-opening Stores - 2
Number of Closed Stores - 0

【Europe & Americas Business】

LFL Directly Managed Stores All Directly Managed Stores+LS
Number of Stores - 50
Number of New-opening Stores - 0
Number of Closed Stores - 0

Store Openings

  • MUJI BEIJING ORIENTAL PLAZA CO.,LTD (Mainland China, DM)
  • MUJI LINGNANTIANDI (Mainland China, DM)
  • MUJI MITSUI OUTLET PARK LINKOU (Taiwan, DM)
  • MUJI VINCOM CENTER TRAN DUY HUNG (Vietnam, DM)
  • MUJI WESTFIELD KNOX (Australia, DM)

Monthly Sales Data Back Number

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